Demo with sample data.Start free trial

Dashboard

No visitors online Client report

AI assistants bring 22% of your visitors and 29% of your revenue. A ChatGPT visitor is worth $3.16, 1.8x your average.Your home page (/) gets 1,879 visitors but earns 0.4x average. That page is your cheapest fix.

Revenue $16,543 +310% from $4,038

New customers 213 +129% from 93

Revenue per visitor $1.76 +135% from $0.75

Visitors 8,444 +73% 3.2% of them paid

Avg visit time 4m 39s -0.4% from 4m 40s

$5,509 in this range came from visits before Aug 5. Revenue counts on the payment date.

89% of revenue is matched to a visit. 56 payments had no visitor ID. Pass the visitor ID

Revenue

RevenueVisitors

$0$150$300$450$600

060120180240

3 payments, most from Organic search

1 payment from AI

6 payments, most from AI

6 payments, most from AI

5 payments, most from Organic search

3 payments, most from Organic search

7 payments, most from Organic search

5 payments, most from AI

2 payments, most from Organic search

5 payments, most from Organic search

9 payments, most from AI

8 payments, most from AI

6 payments, most from Email

8 payments, most from AI

4 payments, most from Organic search

3 payments, most from Direct

4 payments, most from Direct

5 payments, most from Organic search

2 payments, most from Organic search

7 payments, most from AI

7 payments, most from Organic search

5 payments, most from AI

5 payments, most from AI

5 payments, most from Organic search

6 payments, most from Organic search

6 payments, most from Organic search

9 payments, most from AI

3 payments, most from Email

9 payments, most from AI

6 payments, most from Organic search

3 payments, most from Organic search

6 payments, most from Organic search

7 payments, most from AI

6 payments, most from Direct

7 payments, most from Organic search

5 payments, most from AI

7 payments, most from AI

7 payments, most from AI

10 payments, most from Organic search

7 payments, most from AI

6 payments, most from AI

5 payments, most from AI

7 payments, most from Referral

6 payments, most from AI

6 payments, most from Direct

9 payments, most from AI

10 payments, most from Organic search

6 payments, most from AI

9 payments, most from AI

6 payments, most from Organic search

8 payments, most from Organic search

8 payments, most from Organic search

13 payments, most from AI

6 payments, most from Email

10 payments, most from AI

1 payment from AI

10 payments, most from Organic search

5 payments, most from Organic search

8 payments, most from Organic search

10 payments, most from AI

9 payments, most from Direct

7 payments, most from Organic search

9 payments, most from AI

8 payments, most from Organic search

11 payments, most from AI

10 payments, most from Organic search

12 payments, most from AI

8 payments, most from AI

8 payments, most from AI

10 payments, most from Referral

11 payments, most from AI

6 payments, most from Direct

10 payments, most from AI

New pricing page

14 payments, most from Organic search

14 payments, most from AI

13 payments, most from AI

3 payments, most from Organic search

Aug 5Aug 27Sep 19Oct 11Nov 2

Best day: Oct 31, $435 from 14 payments. Hover a bar for the details, or click it to see that day.

Channels

ChannelVisitorsRevenuePer visitorVisit timeRefunded

Organic searchGoogle, DuckDuckGo, Bing

3,543 $5,149 $1.45 4m 41s 1.2% 0.8x

AIChatGPT, Perplexity, Claude

1,840 $4,816 $2.62 4m 34s 1.2% 1.5x

1,331 $2,344 $1.76 4m 47s 3.2% 1.0x

DirectTyped or bookmark, Shared link, Instagram app

3,313 $1,221 $0.37 4m 37s – 0.2x

SocialX, YouTube, LinkedIn

1,744 $752 $0.43 4m 32s – 0.2x

CommunitiesHacker News, Indie Hackers, Product Hunt

611 $330 $0.54 4m 46s – 0.3x

Click a channel to filter. A visitor who came from two channels counts in both.Share card

Pages

First page of the visitVisitorsRevenuePer visitor

/blog/net-30-explainedGoogle, Email, Reddit

1,468 $2,584 $1.76 1.0x

/features/recurring-invoicesChatGPT, Perplexity, Direct

1,867 $2,071 $1.11 0.6x

/pricingChatGPT, Direct, Email

2,379 $2,012 $0.85 0.5x

/compareChatGPT, Direct, X

1,659 $1,952 $1.18 0.7x

/blog/late-payment-email-templatesGoogle, DuckDuckGo, Reddit

1,050 $1,822 $1.74 1.0x

/ChatGPT, Direct, X

1,879 $1,247 $0.66 0.4x

Click a page to filter. Open it to see where its visitors came from.

Goals

GoalCountPer visitor

Signupsignup

1,058 –

Trialtrial

675 –

Checkout startedcheckout_started

213 –

Goals your site reports with the tracking script.Setup

AI

Visitors22% Revenue29%

CompanyBotsPages read

GPTBot, OAI-SearchBot, ChatGPT-User 5,000

ClaudeBot, Claude-User 2,697

PerplexityBot, Perplexity-User 1,391

ByteDance

Bytespider 1,378

Meta

meta-externalagent 861

Amazon

Amazonbot 406

AI share of revenue

AI revenue +357% vs previous period

Recent customers

CustomerPaid

Gentle PenguinDirect→Google→/templates/freelance-invoice→Paid

$12.002 visits, 5 days

Bright AlpacaChatGPT→/docs/stripe→Paid

$29.001 visit, same day

Witty PantherDirect→/features/payment-reminders→Paid

$31.321 visit, same day

Nimble RobinChatGPT→/compare→Paid

$12.001 visit, same day

Keen LizardGoogle→Email→/blog/net-30-explained→Paid

$36.833 visits, 11 days

Eager OtterChatGPT→/about→Paid

$29.002 visits, 2 days

Cosy PeacockPerplexity→/pricing→Paid

$12.001 visit, same day

Swift StarfishChatGPT→/pricing→Paid

$36.831 visit, same day

Rapid MonkeyBing→/about→Paid

$31.322 visits, same day

Misty DonkeyPaid

$79.000 visits, –

Click a customer to see their visits.Payments

Location

CountryVisitorsRevenuePer visitor

United States4 cities

3,526 $6,807 $1.93 1.1x

Germany3 cities

764 $2,069 $2.71 1.5x

United Kingdom3 cities

871 $1,090 $1.25 0.7x

India2 cities

695 $1,016 $1.46 0.8x

FranceParis

375 $677 $1.81 1.0x

183 $653 $3.57 2.0x

Click a country to filter. Open it to see its cities.

Devices

DeviceVisitorsRevenuePer visitor

DesktopmacOS, Windows, Linux

5,585 $10,244 $1.83 1.0x

MobileAndroid, iOS

2,596 $4,529 $1.74 1.0x

TabletiOS, Android

263 $89.32 $0.34 0.2x

Open a device to see its systems.

Timing

WeekdayVisitorsRevenuePer visitor

1,919 $2,294 $1.20 0.7x

1,923 $1,884 $0.98 0.6x

2,023 $1,933 $0.96 0.5x

2,099 $1,728 $0.82 0.5x

2,000 $2,082 $1.04 0.6x

1,658 $1,979 $1.19 0.7x

1,773 $2,962 $1.67 0.9x

Best time to post: 07:00, 08:00 and 16:00 (site time)

Channel verdicts

against the period before

Organic searchEarned the most: $5,149 from 3543 visitors.

AIBest value at $2.62 a visitor, 2.2x your average. Worth doubling.

EmailRevenue up 666%, to $2,344.

DirectRevenue up 95%, to $1,221.

SocialRevenue up 349%, to $752.

CommunitiesRevenue up 270%, to $330.

ReferralRevenue up 544%, to $251.

Profit by channel

after payment fees and your monthly spend

ChannelCostsRevenueProfitReturn

Organic search

$198$5,149$4,951No data

AI

$188$4,816$4,628No data

Email

$96.47$2,344$2,247No data

Direct

$47.12$1,221$1,174No data

Social

$33.82$752$719No data

Communities

$15.56$330$314No data

Referral

$9.37$251$241No data

Paid

$887$0-$8870.0x

Reading

PageViewsTimeScrollTo end

/pricing

2,5761m 50s50%1%

/features/recurring-invoices

1,6111m 53s51%1%

/

1,5131m 51s50%1%

/compare

1,4251m 53s51%1%

/blog/net-30-explained

1,3931m 52s50%1%

/templates/freelance-invoice

1,2451m 49s50%1%

Average time the page was visible, and how far it was scrolled

Almost paid

ChannelReachedPaidLeft on table

Organic search

1,40439$1,984

Direct

90925$326

Social

82121$345

AI

76253$1,856

Communities

35916$185

Email

35116$590

Referral

1839$162

Visitors who viewed pricing or went to checkout

Time to pay

first visit to first payment, by channel

ChannelPaymentsMedian1 day7 days30 days

AI

603 days38%85%100%

Organic search

345 days18%68%100%

Direct

19same day53%89%100%

Social

175 days35%65%100%

Communities

143 days36%93%100%

Email

11same day64%91%100%

Referral

75 days29%57%100%